Showing the critical discrimination which they are so famous for, consumers are flocking to “bottled air” as the next big thing in lifestyle enhancement. Said Sean McVacuum “ I pay at least ten euros a week for my bottled water, but I just realised I hadn’t spent any money on another essential of life, air. I’m certainly going to spend a large part of my income on that now. What’s more important than air? I need to make sure I’ve got the right brand of air, I don’t want any bargain basement air, or generic branded air, nothing but top class air will be good enough for me” In a related development, Gucci has announced a range of “Fashionable air”, in a range of invisible colours. Following shortly behind on the “air wave” is Apple, with its I-air, a new, brilliantly designed, and hideously expensive air bottle in a white plastic shell. General Motors, eager to ride the new spending fashion, will release the “Air Car” that can runs on air, and a regular infusion of minced cash to complete its journey. Tag Heuer, a renowned men’s Swiss watch maker remarked “ We’ll be releasing our Air Watch as soon as we can figure out how to make useless dials and a hideously macho metallic look out of air, so don’t hold your breath, so to speak” |
